It takes all kinds to run a business, but are there advantages to certain kinds of personality traits when it comes to client acquisition for your business? I am talking specifically about extroverts versus introverts. Most people I talk with say that great salespeople are extroverts, so does that mean all great business owners are extroverts as well? I find that hard to believe. Especially due to the fact that over 55% of the population describe themselves as introverts. This means there has to be a good percentage of successful
Adrienne Johnston is a presentation designer who identifies as an chatty introvert. In spite of her introverted tendencies, Adrienne has built a multi-six figure freelance design business that includes reputable clients like Meta, Microsoft, Samsung and Marriott. Today she’s going to share with us how she built her business without traditional networking and cold outreach techniques.
This week we cover:
1.Is it true you have to be an extrovert in order to succeed in client acquisition?
2.What superpowers do introverts have over extroverts when it comes to client acquisition?
3.What are the first steps introverts should take to unlock their client acquisition potential?
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