The Buzzworthy Marketing Show

How to Best Choose Between Growth vs Scaling

January 24, 2023 Michael Buzinski Season 2 Episode 7
The Buzzworthy Marketing Show
How to Best Choose Between Growth vs Scaling
Show Notes

Did you know that there is a big difference between growing a business and scaling a business? For many years, I didn’t and it created a lot of headache for me. It’s this misunderstanding that probably had the biggest impact on my 15 year journey through entrepreneurial poverty. It’s definitely what allowed me to grow my first multi-million dollar business broke. So today we are going to save you from my prior fate and clarify the difference between growing and scaling a business, and how to recognize when you should transition between the two. To help me unravel this topic today is Michelle Hougland, a best selling author, YouTube creator, and has helped multiple medical practice scale 4X and has also worked with new practices. So growing and scaling businesses is something she is very familiar with, so let’s get started!

 
In this show we will cover

1. Clarifying  the difference between growing a  business and scaling a business.
2. If there is ever a time a company that is already scaling will have to transition back into the growth stage
3. How do you know when your business is ready to transition from the growth stage to the scaling stage?


Follow Michelle at:
https://amzn.to/3tQgvD3, https://www.youtube.com/PaladinGlobalMarket, https://www.paladinglobalmarket.com


Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.